Velrix — See where your website is most likely to create hesitation

Velrix is a website intelligence platform that analyses your pages to identify the areas most likely to create hesitation, reduce trust, or slow decision-making. Every insight is backed by visible evidence — not generic scores or guesses. When evidence is weak, Velrix refuses to guess. Enter any URL and find the highest-impact improvements — no account required.

Conversion

Why your CTA isn't getting clicks

You've got a button. You've got a form. Maybe even a banner. But nobody's clicking. The problem isn't that visitors aren't interested — it's that something about the CTA itself is stopping them.

See what's wrong with my site's CTAs — free

The copy is about you, not them

Most CTAs are written from the company's perspective: 'Contact us', 'Get in touch', 'Submit your enquiry'. None of these tell the visitor what they get. Rewrite your CTA from the visitor's perspective — what do they receive, and why does it matter to them? 'Get my free audit' outperforms 'Submit' every time.

It doesn't stand out visually

Your CTA button needs to be the most visually obvious element in its section. If it's the same colour as the background, a similar shade to surrounding text, or smaller than it should be, it will be missed. High contrast, generous padding, and a clear shape are non-negotiable.

Is your CTA costing you customers?

Velrix checks your conversion signals and tells you exactly what to fix.

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It's not in the right place

Placing your CTA only at the bottom of a long page means most visitors never see it. CTAs need to appear at decision points — above the fold, after your key value statement, after social proof, and again at the end of the page. Give people multiple chances to convert without overwhelming them.

There's too much friction around it

If your CTA asks for too much — a long form, a phone number, a credit card — before the visitor has decided to trust you, they'll abandon it. Reduce friction. Ask for the minimum needed at the first step. You can collect more later.

There's no reason to click right now

Without urgency or a specific benefit, 'I'll do it later' is always an option — and later usually means never. Make the immediate value of clicking crystal clear. What happens in the next 30 seconds? What do they get? That clarity drives clicks.

See exactly what's stopping people from clicking

A Velrix audit looks at your CTAs, trust signals, layout, and conversion flow — and gives you a prioritised list of what to fix. Free, no signup, under 60 seconds.

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