Velrix — See where your website is most likely to create hesitation

Velrix is a website intelligence platform that analyses your pages to identify the areas most likely to create hesitation, reduce trust, or slow decision-making. Every insight is backed by visible evidence — not generic scores or guesses. When evidence is weak, Velrix refuses to guess. Enter any URL and find the highest-impact improvements — no account required.

UX

Why your website feels confusing to visitors

You know your business inside out. So your website makes total sense to you. But visitors arrive with no context — and if your site doesn't guide them clearly, they leave confused and empty-handed.

See where my site is losing people — free

Your headline doesn't say what you actually do

Vague headlines like 'Empowering businesses to grow' or 'Solutions for a better tomorrow' tell visitors nothing. In the time it takes to read a vague headline, most people have already decided to leave. Your headline should answer: what do you do, for whom, and what's the benefit — in plain language.

Navigation has too many choices

The more options visitors have, the more cognitive effort they have to spend. A navigation menu with 10+ items — especially with dropdowns — slows people down and introduces decision paralysis. Aim for 5-7 primary items maximum, and name them based on what the visitor wants, not what your internal teams call things.

Is your site confusing visitors?

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The visual hierarchy doesn't guide the eye

On a well-designed page, the visitor's eye moves naturally from the most important element to the next. On a confusing page, everything competes for attention equally — similar font sizes, similar colours, no clear primary action. Establish a clear visual hierarchy: one dominant heading, one dominant CTA, secondary information in supporting roles.

Important information is buried

If visitors have to search for your price, your location, your contact details, or your key differentiator — they won't. They'll find a site that makes it easier. Common sense placement matters: pricing on a pricing page, contact on a contact page, and key benefits above the fold on the homepage.

The page doesn't tell people what to do next

Every page needs a clear next step. Not multiple competing options — one primary action and optionally a secondary. Without a clear path, visitors default to the back button. Think of each page as having one job: what should the visitor do when they're done reading this?

Find out where your site is losing people

Velrix audits your site's structure, navigation, and conversion flow and tells you exactly where visitors are likely to get confused — in plain English, not developer jargon.

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